Growth Engine

Content and marketing work, email campaigns and their results, and what it will and will not do.

Get started

• Switch on the Growth Engine: What the Growth Engine is, which plans include it, how to switch it on under Settings → Autonomy, and where to see what it did.

Concept

• How the Growth Engine works: How the Growth Engine picks its work, how often it runs, what limits its spending, what it will and won't do, and when it pauses itself.

Guide

• Send an email campaign: Set up the list your campaigns go to, have Willo draft a newsletter, read the test copy, confirm the send, and check how it went.
• Steer the Growth Engine: Point the Growth Engine at what matters with goals and roadmap tasks, plan work that repeats, narrow its work, and set what it may spend.