Use cases · Software & SaaS
Describe the product.
Willo ships it — and keeps shipping.
Say what the software should do. Willo's Product agent builds it, with auth, a database, and payments wired in on paid plans. Then the rest of the team does what solo technical founders famously skip: the marketing.
What Willo builds first
01
Working software, not a mockup
Real auth, a real database, real logic: an app your users can sign into, on backend infrastructure Willo provisions with paid plans.
02
Billing from day one
Stripe subscriptions wired in when you're ready to charge. Free tier, trial, or paid-only, your call.
03
The landing page and docs
The product gets a front door that explains it and docs that onboard without you answering the same question forty times.
04
Code you can walk away with
The product lives in a real GitHub repo as standard code: exportable, readable by any developer, nothing proprietary.
Launched on Willo.
Real products running on Willo right now, with auth, databases, and payments included and no engineering team behind them.
Real launches, not mockups. Every card opens the live site.
Who runs what, week to week
You set direction and make the calls. Your agent team does the recurring work, and brings you the decisions, not the busywork.
Product agent
Ships the changes you describe in chat, from new features to fixes, without you touching an editor.
Content agent
Keeps docs current and publishes the SEO content that brings users searching for the problem you solve.
Marketing agent
Runs the launch and the long tail after it: the distribution work that decides whether good software gets found.
Finance agent
Tracks subscriptions, churn, and revenue so you know if this is becoming a business.
The first week
First hour
You describe the product. A working first version exists, something you can click through and react to.
Day 2
You've used it, found the rough edges, and described the fixes in chat. They ship the same day.
Week 1
Landing page and docs are live, billing is decided, and the marketing work has started, before most side projects have a README.
Fair questions
How is this different from Lovable or other AI builders?
Builders excel at generating the app and hand you the keys. Willo builds it and then staffs the business around it: content, marketing, support, revenue tracking. Software with no distribution is a repo, not a company. The side-by-side is at willo.ai/vs/lovable.
Can I see and own the code?
Yes. Willo builds in a real GitHub repo and the code is standard. Bring in a human developer whenever you like, or take an export. Nothing about it is a proprietary format.
What can't it build?
It's strongest at web applications: dashboards, portals, directories, tools, CRUD-shaped SaaS. Native mobile apps, heavy real-time systems, and things needing exotic infrastructure are outside the honest scope today.
What about bugs after launch?
Describe the problem in chat and your Product agent fixes it. You're not filing tickets into a void. The agent that built the feature is the one maintaining it, with full context.
The product you keep describing to friends.
Write it down once, here. A working version exists before you've finished your coffee.
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