Privacy Policy

Last updated: April 14, 2026

1. Introduction

Willo ("Willo," "we," "us," or "our") respects your privacy and is committed to protecting your information.

This Privacy Policy describes how we collect, use, process, and share information when you access or use our platform, including our website located at willo.ai, and any related applications, tools, or services (collectively, the "Platform").

By using the Platform, you acknowledge that you have read and understand this Privacy Policy.

Willo is the data controller of personal information collected through the Platform, except where otherwise specified.

This Privacy Policy should be read together with our Terms of Service, which govern your use of the Platform.

2. Information We Collect

We collect only the information necessary to provide, operate, and improve the Platform.

2.1 Information You Provide Directly

We collect information that you provide to us directly, including:

  • account information (such as email address, name, and organization details)
  • billing and payment-related information (processed through third-party providers)
  • Business data, including content, configurations, uploads, and inputs
  • communications you send through the Platform, including emails, prompts, and messages
  • any other information you choose to provide

2.2 Information Generated Through Use

We collect information generated through your use of the Platform, including:

  • AI inputs and outputs
  • AI Agent activity, logs, and execution history
  • workflows, configurations, and system behavior
  • feature usage and interaction data
  • operational and performance data related to your Business

2.3 Automatically Collected Information

When you use the Platform, we may automatically collect certain information, including:

  • IP address
  • device and browser information
  • operating system
  • usage data (such as pages viewed, actions taken, and time spent)
  • cookies and similar tracking technologies

2.4 Information from Third Parties

We may receive information from third-party providers, including:

  • payment processors (e.g., billing and transaction status)
  • authentication providers
  • analytics and infrastructure providers
  • integrations or services connected by the User

2.5 Sensitive Information

Willo does not knowingly collect or require sensitive personal information to provide the Platform.

Users should not submit sensitive personal information (such as health, financial, or government identification data) unless necessary and permitted by applicable law. Willo does not assume responsibility for the handling of such information submitted through the Platform.

3. How We Use Information

We process information where necessary to perform our contract with Users, to comply with legal obligations, or where we have a legitimate interest in operating and improving the Platform. For more detail on how AI systems process your data, see our AI Use & Disclosure Policy.

We use the information we collect to operate, maintain, and improve the Platform, including to:

  • provide and deliver the Platform and its features
  • operate AI Agents and automation systems based on User configurations
  • process transactions and manage billing
  • communicate with Users, including service-related messages
  • monitor usage, detect abuse, and enforce our Terms
  • improve performance, functionality, and user experience
  • develop new features and capabilities
  • comply with legal obligations and enforce our rights
  • use aggregated or anonymized data for analytics, research, and improvement of the Platform

4. AI & Data Processing

The Platform uses artificial intelligence systems to process information, generate outputs, and perform automated actions.

Users acknowledge that:

  • information submitted to the Platform (including prompts, Content, and Business data) may be processed by AI systems
  • such processing may involve Third-Party Services, including external AI providers
  • AI-generated outputs are based on User inputs, configurations, and system behavior
  • outputs may be inaccurate, incomplete, or unexpected

Willo does not guarantee the accuracy, reliability, or appropriateness of AI-generated outputs.

Users are solely responsible for:

  • the data they submit to the Platform
  • how AI Agents are configured and used
  • and any decisions or actions taken based on AI-generated outputs

For more information on how AI is used, see the AI Use & Disclosure Policy.

5. Sharing of Information

We do not sell your personal information for cross-context behavioral advertising. However, we may share information in the following circumstances:

5.1 With Service Providers

We may share information with third-party service providers that help us operate the Platform, including:

  • AI and machine learning providers
  • hosting and infrastructure providers
  • communication and email delivery services
  • payment processors
  • analytics and monitoring tools

These providers process information on our behalf to support the functionality of the Platform.

5.2 As Directed by Users

We may share or transmit information as directed by Users through their use of the Platform, including:

  • when AI Agents send communications on behalf of a User's Business
  • when Users connect third-party integrations
  • when Users deploy websites, content, or systems
  • or when Users otherwise instruct the Platform to interact with external services

5.3 Legal Requirements

We may disclose information if required to do so by law or if we believe such action is necessary to:

  • comply with legal obligations
  • respond to lawful requests from authorities
  • protect the rights, property, or safety of Willo, Users, or others
  • enforce our Terms of Service

5.4 Business Transfers

If Willo is involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction.

6. Data Retention

We retain information for as long as necessary to:

  • provide and operate the Platform
  • comply with legal and regulatory obligations
  • enforce our Terms of Service
  • maintain billing, audit, and usage records

Certain data, including billing and usage records, may be retained even after account deletion.

We may also retain aggregated or anonymized data for analytics, improvement, and operational purposes.

7. Data Deletion & User Rights

Users may request deletion of their account and associated data.

Upon deletion:

  • access to the Platform will be revoked
  • associated data may be permanently deleted
  • recovery of deleted data may not be possible

Users are responsible for exporting or backing up any data prior to deletion.

7.1 Limitations on Deletion

Deletion may be subject to certain limitations, including:

  • data stored in backups or logs
  • data retained for legal, compliance, or billing purposes
  • data processed or stored by Third-Party Services

Willo does not guarantee complete or immediate deletion across all systems.

7.2 Additional User Rights

Users may request access to, correction of, or information about the personal data we maintain about them, subject to applicable law.

8. Cookies & Tracking Technologies

We may use cookies and similar technologies to:

  • operate and maintain the Platform
  • improve user experience
  • analyze usage and performance
  • support security and authentication

We may use third-party analytics tools (such as website analytics providers) to understand usage patterns and improve the Platform. These tools may collect information about how Users interact with the Platform.

Users can control cookie settings through their browser preferences. However, disabling cookies may affect the functionality of certain features of the Platform.

9. Data Security

We implement reasonable administrative, technical, and organizational measures designed to protect information from unauthorized access, loss, misuse, or alteration.

However, no method of transmission over the internet or method of electronic storage is completely secure.

Accordingly, Willo does not guarantee absolute security of any information and Users acknowledge that:

  • information may be transmitted over networks that are not secure
  • unauthorized access, disclosure, or loss may occur
  • and Users provide and transmit information at their own risk

Users are responsible for maintaining the security of their own systems, accounts, and credentials.

10. Third-Party Services

The Platform relies on Third-Party Services to provide certain functionality, including:

  • AI processing and model providers
  • hosting and infrastructure services
  • communication and email delivery services
  • payment processors
  • analytics and monitoring tools

Information may be shared with or processed by these Third-Party Services as described in this Privacy Policy.

Willo does not control and is not responsible for the privacy practices, policies, or security of Third-Party Services.

Users are encouraged to review the privacy policies of any Third-Party Services they interact with through the Platform.

11. International Users

The Platform is operated from the United States.

If you access or use the Platform from outside the United States, you acknowledge that:

  • your information may be transferred to, stored in, and processed in the United States or other jurisdictions
  • such jurisdictions may have data protection laws that differ from those in your country
  • and you are responsible for ensuring that your use of the Platform complies with applicable local laws

By using the Platform, you consent to the transfer, storage, and processing of your information in the United States and other jurisdictions as necessary to provide the Platform.

12. Children's Privacy

The Platform is not intended for use by individuals under the age of 18.

Willo does not knowingly collect personal information from individuals under 13 (or the applicable minimum age in a given jurisdiction). If we become aware that such information has been collected, we will take reasonable steps to delete it.

If you believe that a child has provided personal information through the Platform, please contact us so that we can take appropriate action.

13. Changes to This Privacy Policy

Willo reserves the right to modify or update this Privacy Policy at any time.

We may provide notice of material changes by:

  • posting an updated version on the Platform
  • updating the "Last Updated" date
  • providing notice through the Platform or via email

Your continued use of the Platform after any changes to this Privacy Policy constitutes acceptance of the updated policy.

14. Contact Information

If you have any questions about this Privacy Policy or our data practices, you may contact us at:

Users may also contact us at the above email to submit requests related to their personal data.

Willo may update contact information from time to time by posting updated details on the Platform.